saw the rembrandt rebrand in target the other day. literally stopped me in my tracks and i made diana listen to me babbling about how i thought it was cool for a few minutes. love the simplicity of the dimpled form in front and center (actually a cutaway to colored tab); think its meant to reference a smile? the inside of the box is also colored-- nice colors, right?-- with a slogan on the inside flap.... and i thought it was great that that "nutritional facts" box of medicinal info is on the bottom.the old one:
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